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The ability to overcome resistance is the key to being persuasive, because persuasion is rarely necessary unless the audience says it doesn’t like your idea, doesn’t believe your message, or doesn’t want to do comply with your request. So if resistance is the one obstacle that stands in the way of your achieving your goal,… Read more »

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There are many more people playing baseball in France these days than were 15 years ago, but how good do you think French baseball is? That occurred to me when I saw the headline on a short New York Times piece, “We are all writers now.” Well, maybe not.

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