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	<title>Writing With Clarity</title>
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	<link>http://www.writingwithclarity.com</link>
	<description>Turn corporate sludge into focused, compelling writing</description>
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		<title>Tapping the Audience&#8217;s Emotions: A Key to Persuasion</title>
		<link>http://www.writingwithclarity.com/2012/05/tapping-the-audiences-emotions-a-key-to-persuasion/</link>
		<comments>http://www.writingwithclarity.com/2012/05/tapping-the-audiences-emotions-a-key-to-persuasion/#comments</comments>
		<pubDate>Tue, 15 May 2012 22:24:38 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[Persuasion]]></category>
		<category><![CDATA[how to influence an audience]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[influencing readers]]></category>
		<category><![CDATA[persuasion]]></category>
		<category><![CDATA[persuasive communication]]></category>
		<category><![CDATA[persuasive writing]]></category>
		<category><![CDATA[writing with impact]]></category>

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		<description><![CDATA[We like to think that we make decision based on logic and common sense, but we often don't; we decide based on emotion. So the ability to reach an audience emotionally is essential to being persuasive. One way is to make a small request initially, and then appeal for more later.]]></description>
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		<title>Using Flattery to Persuade</title>
		<link>http://www.writingwithclarity.com/2012/04/using-flattery-to-persuade/</link>
		<comments>http://www.writingwithclarity.com/2012/04/using-flattery-to-persuade/#comments</comments>
		<pubDate>Fri, 27 Apr 2012 00:50:48 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[Persuasion]]></category>
		<category><![CDATA[flattery]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[influence tools]]></category>
		<category><![CDATA[persuasion]]></category>
		<category><![CDATA[persuasion tactics]]></category>
		<category><![CDATA[persuasive communication]]></category>
		<category><![CDATA[persuasive writing]]></category>

		<guid isPermaLink="false">http://www.writingwithclarity.com/?p=1232</guid>
		<description><![CDATA[When you compliment someone, the person feels good about herself, it puts her in a good mood, and she is more likely to do something for you in return. That's why flattery can be an effective tactic of persuasion.
]]></description>
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		<title>Writing on Mobile Devices: Where is the Efficiency?</title>
		<link>http://www.writingwithclarity.com/2012/04/writing-on-mobile-devices-where-is-the-efficiency/</link>
		<comments>http://www.writingwithclarity.com/2012/04/writing-on-mobile-devices-where-is-the-efficiency/#comments</comments>
		<pubDate>Thu, 26 Apr 2012 02:11:55 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[Effective Writing]]></category>
		<category><![CDATA[clarity]]></category>
		<category><![CDATA[Clear Communication]]></category>
		<category><![CDATA[clear writing]]></category>
		<category><![CDATA[efficiency]]></category>
		<category><![CDATA[ken O'Quinn]]></category>
		<category><![CDATA[Mobile Devices]]></category>
		<category><![CDATA[writing]]></category>
		<category><![CDATA[writing with clarity]]></category>

		<guid isPermaLink="false">http://www.writingwithclarity.com/?p=1229</guid>
		<description><![CDATA[With mobile devices, the emphasis is on sending information in short spurts. But how much time do we lose when we are repeatedly interrupted to read and respond? And that's assuming you can decipher the messages you get.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Writing Simply Doesn&#8217;t Need to Be So Complicated</title>
		<link>http://www.writingwithclarity.com/2012/04/writing-simply-doesnt-need-to-be-so-complicated/</link>
		<comments>http://www.writingwithclarity.com/2012/04/writing-simply-doesnt-need-to-be-so-complicated/#comments</comments>
		<pubDate>Tue, 17 Apr 2012 18:06:41 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[Effective Writing]]></category>
		<category><![CDATA[clarity]]></category>
		<category><![CDATA[clear writing]]></category>
		<category><![CDATA[ken O'Quinn]]></category>
		<category><![CDATA[Plain English]]></category>
		<category><![CDATA[simplicity]]></category>
		<category><![CDATA[writing with clarity]]></category>

		<guid isPermaLink="false">http://www.writingwithclarity.com/?p=1210</guid>
		<description><![CDATA[Advocates of plain language in Washington face imposing challenges, such as Congress and bureaucrats who think it is too difficult or impractical to write simply and clearly.]]></description>
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		<title>Comma Uncertainty: When to Use it Before &#8220;Because&#8221;</title>
		<link>http://www.writingwithclarity.com/2012/01/comma-uncertainty-when-to-use-it-before-because/</link>
		<comments>http://www.writingwithclarity.com/2012/01/comma-uncertainty-when-to-use-it-before-because/#comments</comments>
		<pubDate>Tue, 24 Jan 2012 15:09:07 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[Editing]]></category>
		<category><![CDATA[Effective Writing]]></category>
		<category><![CDATA[Punctuation and Grammar]]></category>
		<category><![CDATA[clarity]]></category>
		<category><![CDATA[comma before because]]></category>
		<category><![CDATA[correct punctuation]]></category>
		<category><![CDATA[effective use of commas]]></category>
		<category><![CDATA[proper use of commas]]></category>
		<category><![CDATA[punctuation]]></category>
		<category><![CDATA[questions about punctuation]]></category>
		<category><![CDATA[writing with clarity]]></category>

		<guid isPermaLink="false">http://www.writingwithclarity.com/?p=1201</guid>
		<description><![CDATA[One of the more difficult punctuation challenges is determining when to use a comma before a word such as "because" or "where."]]></description>
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		<title>Persuasion vs Propaganda: Some Overlap, but Not the Same</title>
		<link>http://www.writingwithclarity.com/2011/12/persuasion-vs-propaganda-some-overlap-but-not-the-same/</link>
		<comments>http://www.writingwithclarity.com/2011/12/persuasion-vs-propaganda-some-overlap-but-not-the-same/#comments</comments>
		<pubDate>Thu, 01 Dec 2011 23:19:21 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[Effective Writing]]></category>
		<category><![CDATA[clear writing]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[ken O'Quinn]]></category>
		<category><![CDATA[manipulation]]></category>
		<category><![CDATA[persuasion]]></category>
		<category><![CDATA[persuasive writing]]></category>
		<category><![CDATA[propaganda versus persuasion]]></category>
		<category><![CDATA[writing]]></category>
		<category><![CDATA[writing with clarity]]></category>

		<guid isPermaLink="false">http://www.writingwithclarity.com/?p=1196</guid>
		<description><![CDATA[Propaganda and persuasion are often considered to be synonymous. Both are intended to influence an audience's beliefs, but there are important distinctions.]]></description>
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		</item>
		<item>
		<title>You can be Conversational and Still be Direct</title>
		<link>http://www.writingwithclarity.com/2011/11/you-can-be-conversational-and-still-be-direct/</link>
		<comments>http://www.writingwithclarity.com/2011/11/you-can-be-conversational-and-still-be-direct/#comments</comments>
		<pubDate>Wed, 30 Nov 2011 19:19:41 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[Effective Writing]]></category>
		<category><![CDATA[being direct]]></category>
		<category><![CDATA[clarity]]></category>
		<category><![CDATA[clear writing]]></category>
		<category><![CDATA[concise writing]]></category>
		<category><![CDATA[conversational tone]]></category>
		<category><![CDATA[economy of language]]></category>
		<category><![CDATA[efficiency]]></category>
		<category><![CDATA[getting to the point]]></category>
		<category><![CDATA[ken O'Quinn]]></category>
		<category><![CDATA[professional tone]]></category>
		<category><![CDATA[writing with clarity]]></category>

		<guid isPermaLink="false">http://www.writingwithclarity.com/?p=1193</guid>
		<description><![CDATA[Your writing can have a warm, friendly tone and still be authoritative and professional. It's called being conversationally direct. You can sound personable without wasting the reader's time.]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Stirring Curiosity: a Key Storytelling Technique to Grab Readers</title>
		<link>http://www.writingwithclarity.com/2011/11/stirring-curiosity-a-key-storytelling-technique-to-grab-readers/</link>
		<comments>http://www.writingwithclarity.com/2011/11/stirring-curiosity-a-key-storytelling-technique-to-grab-readers/#comments</comments>
		<pubDate>Tue, 29 Nov 2011 19:23:09 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[Effective Writing]]></category>
		<category><![CDATA[clarity]]></category>
		<category><![CDATA[effective leads]]></category>
		<category><![CDATA[feature story leads]]></category>
		<category><![CDATA[getting attention]]></category>
		<category><![CDATA[how to make a story interesting]]></category>
		<category><![CDATA[ken O'Quinn]]></category>
		<category><![CDATA[storytelling]]></category>
		<category><![CDATA[teasing the reader]]></category>
		<category><![CDATA[writing good leads]]></category>
		<category><![CDATA[writing with clarity]]></category>

		<guid isPermaLink="false">http://www.writingwithclarity.com/?p=1184</guid>
		<description><![CDATA[In a human-interest feature story, there is no hard news element that grabs the reader, so you need a different technique to tug at the reader. Presenting the reader with an unusual fact or interesting description that arouses curiosity is the key.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Finding Your Focus: Creating Clarity and Coherence</title>
		<link>http://www.writingwithclarity.com/2011/11/finding-your-focus-creating-clarity-and-coherence/</link>
		<comments>http://www.writingwithclarity.com/2011/11/finding-your-focus-creating-clarity-and-coherence/#comments</comments>
		<pubDate>Thu, 17 Nov 2011 21:06:48 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[Effective Writing]]></category>
		<category><![CDATA[clarity]]></category>
		<category><![CDATA[clear writing]]></category>
		<category><![CDATA[coherence]]></category>
		<category><![CDATA[cohesive writing]]></category>
		<category><![CDATA[focus]]></category>
		<category><![CDATA[ken O'Quinn]]></category>
		<category><![CDATA[organization]]></category>
		<category><![CDATA[organize your writing]]></category>
		<category><![CDATA[writing with clarity]]></category>

		<guid isPermaLink="false">http://www.writingwithclarity.com/?p=1180</guid>
		<description><![CDATA[Email messages, articles, formal memos, and news releases often seem to meander because they lacks focus. Find a thematic thread through a few elements and build your piece around them.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Using a comma before &#8220;and&#8221;: It&#8217;s about clarity</title>
		<link>http://www.writingwithclarity.com/2011/11/using-a-comma-before-and-its-about-clarity/</link>
		<comments>http://www.writingwithclarity.com/2011/11/using-a-comma-before-and-its-about-clarity/#comments</comments>
		<pubDate>Mon, 07 Nov 2011 14:54:32 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[Effective Writing]]></category>
		<category><![CDATA[clarity]]></category>
		<category><![CDATA[clear writing]]></category>
		<category><![CDATA[comma before and]]></category>
		<category><![CDATA[comma in a series]]></category>
		<category><![CDATA[grammar]]></category>
		<category><![CDATA[ken O'Quinn]]></category>
		<category><![CDATA[punctuation]]></category>
		<category><![CDATA[serial comma]]></category>
		<category><![CDATA[when to use a comma before and]]></category>
		<category><![CDATA[writing with clarity]]></category>

		<guid isPermaLink="false">http://www.writingwithclarity.com/?p=1169</guid>
		<description><![CDATA[A few easy-to-remember guidelines will help you decide whether you need a comma before "and." You can always use it because you prefer to, or use it only when necessary for clarity.]]></description>
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