How can you persuade employees to improve their job performance? It can be as easy as showing them how their jobs benefit others. Psychologists have often said that a manager can improve job performance by changing a person’s perception of how the job benefits others. Scholars assume that this tactic is effective because it enables… Read more »
Learning to express displeasure politely invites a civilized discussion and increases the likelihood that the other person will accept your point of view. This was a lesson that a Harvard Business School professor apparently did not consider before sending a series of arrogant emails to a Chinese restaurant owner whose prices did not match those… Read more »
Success in business depends on the careful use of language to get results by influencing those around you.
Don’t underestimate the power of the clear, direct sentence, but creating rhythm, variety, and emphasis are other ways to make your writing compelling. Here is a segment from a USA Today story looking back on pay phones in America: For a century, the pay phone has been the impersonal medium for some of our most… Read more »
The clarity of your first few sentences can affect persuasiveness. The reader needs to know why the message is relevant. People don’t necessarily think of clarity as important to persuasion. Influencing people is thought of as the careful use of language to shape opinion and induce compliance, while clarity is associated more with messages that… Read more »