“Grammar, grammar, who cares?” business professionals sometimes mumble. Well, you would be surprised at how many people do care, even those who are not writers. Don Ranley’s article on www.Ragan.com, titled “Seven Myths about...
You don’t become a better writer by wishing and hoping; you need to read good writing and study what good writers do. The books below are a great way to start. Being a student of writing means reading books about the craft of writing and taking notes; reading...
Crafting a clear, well-organized message requires that you ask a few important questions and think before you start writing. Resist the impulse to plunge into every communication and immediately start typing. Asking questions about your message and the audience can...
New words that pop up in our language might sound catchy, but they also can create a bad impression. Dozens, if not hundreds, of new words are accepted into English every year, because it’s a living language; it’s evolving. But in the interests of good...
Avoid abbreviations when writing an opening paragraph if the reader has no context. Focus instead on what the product does. Employees everywhere complain about the pervasive use of abbreviations. They can be a useful shorthand that saves you from writing out names of...
When you have only seconds to get a reader’s attention, an effective lead in a news article or feature story is essential. The reader makes a crucial decision quickly: keep reading or click to something else. So crafting an opening paragraph that keeps the...
I learned more helpful tips than in any other writing course in the past 40 years. As an engineer, knowing the “why” is important.
David EiermanMotorola Solutions
After working with Ken, I became a confident, creative writer and went on to have an award-winning consulting business. I would not be having this success were it not for the skills I learned from Ken.
Angelique RewersBon Mot Communications
My team had some great feedback on the time they spent with you. They really learned a lot and you received rave reviews.
Susan LintonsmithVice President of CommunicationsRed Robin Gourmet Burgers
Participating in your course was one of my best experiences in the past few years. It was such a pleasure to be in a room full of people whose goal was to strengthen their writing, and you did a fantastic job of leading the class.
That was a great presentation. We’re getting rave reviews. It was new information, thoughtfully presented and highly interactive. We loved it! Let’s discuss having you come back.
Laura HamburgPresidentStamford IABC chapter
What a teacher you are. In your brief session, you taught me four valuable things.
Chet Burgerone of the pioneers of PR in America
I am pleased to announce we will be modifying our press release format. The new format is in line with the recommendations of Ken O’Quinn, who has conducted the writing workshops for worldwide PR. While they may seem subtle, the changes are powerful when it comes to conveying a strong, clear message.
Kristin HollinsVice President of CommunicationsOracle
The feedback from the 40+ communicators who participated in the workshops was overwhelmingly positive. He is passionate about good writing, and it is contagious when he presents. We’re already planning to have him back.